BMI View: Growth in Saudi Arabia’s consumer electronics market remained strong in H113 on the back of healthy private consumption and continued investment in IT systems by businesses and government agencies. One underlying factor in this growth story is the increasing use of internet-based services for communication, information and entertainment by consumers. We expect this to be a key growth driver in the audio-visual segment, where vendors are already reporting strong demand big-ticket TV sets and home cinema systems, as well as the handsets segments, where smartphones sales are expected to maintain an upward trajectory over our five-year forecast period …
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